Wednesday, 9 November 2011


This is a magazine cover for Plan B's album called The Defamation of Strickland Banks is a story-based soul-up volte-face about a man being wrongly sent down. 


The star image or this magazine is self centred, taking up the majority of of the page. The colour scheme is very basic which is only black, white and red. The black and white effect is very effect but very conventional for this type of genre. This advert is very detailed, it's consists of websites, the album cover, awards positive album reviews. This has encouraged me to included such fine detail on mine, positive reviews will attract the audience and pre-set the listeners opinion. 


 This magazine advert is A4 size, this is due to popularity of the artist, the target audience for this advert is aimed at a very general audience, soul music can connect to many people. Therefore using a large advery would attract their attention.The key element find I find interesting from this advert is the fact it's in the soul music genre, therefore old. The black and white newspaper effect is very effect. I also find the fact that he's wearing 1950's clothes confirms the fact that they are moulding this advert around an iconic genre.  



This is an advert from the rapper Scott Mescudi, also known as KiD CuDi. His alternative sub genre of hip hop album is portrayed very unconventionally as his CD is been advertised as in the form of a move poster.


The image is very savage and the mood is also manipulated through the dark, cold murder scene. The black and red connote a very disturbing scene, reflects the dark lyrical content within the album. However the font for the artists name is made of the cosmos, this also reinforces the artist's star image which is mystery and adventure. It also reflects that the artist is intrigued by space.


Instead of a conventional advert, this wasn't advertised in a magazine. This 'poster' was advertised very much like a  film poster, in the street and on buildings. This alternative type of advertising very much reinforces the stars alternative image and expresses his creativity.


Finally this is a magazine advert from the soul-hip hop group Gnarls Barkey. Unlike the two other albums this one doesn't include the stars, but instead includes cartoons. 


The main element within this advert are the graphics used, the idea within the concept show's a mushroom cloud exploding with a vary of cartoon images varying from bombs to panthers. I feel like this explosion connotes of creativity. This reinforces the star image as the group as


This advert was found within a music magazine which took up the 2/3 of the page, the target audience this is aimed at a very broad market, therefore needs to be a very clear, eye catching image. 


The key element of this advert is the contrast between the beige back ground contrasting between the black smoke cloud and colourful cartoons. This heavy contrast between colours is very effective and I intend to use this in my print work. 





Tuesday, 8 November 2011

Researching Digipaks.


This is the digipak for the KiD CuDi album 'Man On The Moon: The End Day'. The genre of the music is alternative hip hop, the use of album art is iconic. KiD CuDi's music is very sophomore, it leaves wonder within the listener and creates its own sub-psychedelic genre.

The key elements within this digipak lies solely within the front cover. The image of the KiD CuDi's face blended in the moon is very powerful, it connotes mystery and fascination, reinforcing the alternative genre and the style of the stars image.

 The use of the detail on the album cover is very basic, personally I feel that this amplifies the image to the audience. This is also achieved by the strong contrast between  the red and the blue is very compelling and attracting, this color scheme would separate it from its competition on the selves within a record store. I feel that this primary color scheme is very power and aim to include this within my work. The target audience this CD is aimed at is 16-30 year old's with a different taste of conventional hip hop music.



This this is the album cover to Drake's oncoming Album 'Take Care'. He ruminates on the trade-offs of his rapid ascent and uncomfortable personal history, including family debt and his mother's illness, both of which drove him to chase a career in music, he says. His genre would be described as a mix between and conventonial hip-hop and alternative. 


This album appears that Drake appears draped in gold jewelry and looking bothered, with his head hanging down. Influenced by a created fictional world, describing a love affair with an ambitious stripper who can't quite get out of the life and the hard adjustment to fame. 


This Album cover challenges the convention of the genre by the emotions that Drake is expressing, the majority of the digipaks within this genre are showing the star images as joyful, however here; Drakes head is hanging down. Although the genre is reinforced by the amount of gold and classy environment. This is an idea that I want to incorporated into my own printing work. The font used is very similar to and autograph which also reinforces the concept of fame. The target audience for this album is very generalized as he is such an mainstream artist, this aimed at the majority of 15-30 year olds. 

This is the album cover for the KiD CuDi album 'Man on the Moon II- The legend of Mr Rager'. As like the first one this album is very sophomoric and very unconventional within the hip-hop genre. 


This album shows KiD CuDi slumped of a weathered and worn copy of his album, he's sitting on a wooden stool looking upset. He's dressed in a suit while hunched over a portrait of the cosmos . 

Again, this album cover challenges a conventional album cover within this genre, however the niece target audience would appreciated it's artistry. If you find this the album cover interesting, KiD CuDi's unorthodox style of rap is probably for you. As like the other pieces I have analysed this digipak is very basic, like is to amplifies the connotative of the message within the cover. The main element that attracted me to this digipak is the weathered, crumpled effect. The lighting is high key, focusing on the star and the rest is shadowed, I feel that I'm going to use a similar concept within my own print work.

Tuesday, 1 November 2011

Pitching our idea.

This is our Prezi presentation which is pitching our idea for our music video.




This is me and Jay performing our pitch.